Don’t forget the vocal minority problem. The subset of people who comment on things is much smaller than the set of people who consume them. And while the threshold of effort for making comment is low, it isn’t zero, so people who hold more extreme views are going to be more prevalent in the selection because the people with moderate views aren’t going to have the motivation to spend 20 minutes explaining the nuanced position they have, while the ‘love’ and ‘hate’ camps will gladly spend 10 seconds on posting their simplistic view.
Add on the way modern systems work, focusing on likes, upvotes, etc. and you get short form responses getting greater engagement purely because they don’t take as long to read. It’s always easier to get traction with a short, maybe amusing, rehash of a common opinion than with a long dissertation on niche, complex views.
That cycles back in at the top to create a visibility bias so the people making the next round of commentary/content see the wave of love/hate and try to ride it. The result is a feedback loop with a terrible signal to noise ratio.
Don’t forget the vocal minority problem. The subset of people who comment on things is much smaller than the set of people who consume them. And while the threshold of effort for making comment is low, it isn’t zero, so people who hold more extreme views are going to be more prevalent in the selection because the people with moderate views aren’t going to have the motivation to spend 20 minutes explaining the nuanced position they have, while the ‘love’ and ‘hate’ camps will gladly spend 10 seconds on posting their simplistic view.
Add on the way modern systems work, focusing on likes, upvotes, etc. and you get short form responses getting greater engagement purely because they don’t take as long to read. It’s always easier to get traction with a short, maybe amusing, rehash of a common opinion than with a long dissertation on niche, complex views.
That cycles back in at the top to create a visibility bias so the people making the next round of commentary/content see the wave of love/hate and try to ride it. The result is a feedback loop with a terrible signal to noise ratio.