I live in Vermont. These rosy articles about Front Porch Forum come out every so often, and, as someone who writes about the intersection of tech and capitalism, they frustrate me.

First things first, it’s a moderated mailing list with some ads. I don’t know if it even makes sense to call it a social network, honestly. It’s a great service because moderated mailing lists are great. Here’s the problem:

To maintain this level of moderation, the founder does not want to expand Front Porch Forum beyond Vermont’s borders. He highlighted Nextdoor, another locally-focused social media platform that has expanded internationally, which has often been accused of inflaming tensions within communities due to its more relaxed moderation policy. However, Sabathier believes that local social media similar to Front Porch Forum could work elsewhere in the US, including in less progressive states – Vermont, the home of socialist Senator Bernie Sanders, was the state that cast the fewest votes for Trump in the November 2024 election. “It’s not so much a political platform as a tool for communities to organize themselves and be more cohesive,” said the researcher. “And that would be beneficial everywhere.”

Capitalism makes this world impossible. Front Porch Forum is a private business owned by a guy (technically, it’s a public benefit corporation, but those are toothless designations). Like so many beloved services, it’ll be great until it’s not. Eventually, cofounders, as lovely and well meaning as they might be, leave, move, die, whatever, and someone shitty will end up in control. Without a corporate restructuring into, say, a user cooperative, it is just as doomed as every other internet thing that we’ve all loved. These puff pieces always act like Vermont is a magical place and, frankly, it is, but not like this. We live under capitalism too. Sometimes, due to being a rural, freezing, mountainous backwater, we get short reprieves from the worst of it, but the problem with social media is systemic.

AMA I guess.

The site doesn’t even allow you to “like” posts. “It seemed to us to be a kind of high school popularity contest, a way of creating a dependency on the platform,” said the founder, holding a mug of tea.

On Facebook, Instagram or X, likes are also used to help algorithms identify users. Here, there’s no need: There’s no algorithm. “On Front Porch Forum, content isn’t infinite, so we don’t have to choose what we show,” said Wood-Lewis. Doomscrolling – mindlessly consuming a flood of negative news – is impossible here: Browsing through the posts takes just 10 minutes.

“Sometimes nothing much happens, just like in real life.”

Sounds lovely!

In China they have WeChat and nothing can beat it, absolutely nothing